Recapping a lot of ground covered by Community Trust in 2022

Houses for sale in Ottawa

Grant forecasted a greater embracing of technology, the development of new processes, the advent of new situations, and a need for extended support, adding that these changes are “not slowing down in 2022 and definitely not in the future.”

Following the height of the pandemic, there was significant transformation in the industry. The last year became about meeting challenges and seizing opportunities, and, increasingly, technology and service go hand-in-hand in maintaining broker relationships. Community Trust stood out as a leader in both of those critical areas of business. The lender’s vision is a broad adoption of better technology to streamline processes, improve communication, provide brokers with transparency — and ultimately deliver the fastest, easiest, and best overall mortgage experience to clients. Their strategy, said chief information officer Christine Day, is to “enable our broker partners with best-in-class tools, real-time data exchange, and communications” and ultimately “make it easy and enjoyable for brokers to do business with us.”

From working with more brokers than ever before, to expanding in British Columbia, to an overhaul of products, policies and procedures to make it more streamlined and efficient, Community Trust’s goal, in 2022 and heading into the future, is not just to include technology and service in the conversation, but also have them lead the conversation.

“We’ve recognized what we can do, rolled it out, and now we continue to improve it,” Armstrong said, pointing to the lender’s game changing Mortgage Advisory team, now with extended hours of operation, and the Community Trust Café broker hub with a newly launched mobile app as examples.

Community Trust loves technology, Armstrong told a panel in which, along with other leading executives, he discussed the impact of technology on the mortgage industry.

Source link
Ottawa New Listings

Leave a Reply

Your email address will not be published. Required fields are marked *